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 Federal  Communications  Commission  DA  01-  1306 
 Before  the  Federal  Communications  Commission 
 Washington,  D.  C.  20554 
 In  the  Matter  of  )  ) 
 Advertising  Council  Request  for  )  DA  01-  1169  Declaratory  Ruling  or  Waiver  ) 
 Concerning  Sponsorship  Identification  Rules  ) 
 ORDER 
 Adopted:  May  25,  2001  Released:  May  25,  2001 
 Comment  Date:  June  12,  2001 
 Reply  Comment  Date:  June  22,  2001 


 By  the  Chief,  Mass  Media  Bureau: 
 1.  On  May  8,  2001,  the  Mass  Media  Bureau  released  a  Public  Notice,  DA  01-  1169, 
 requesting  comment  on  the  Advertising  Council,  Inc.  ’s  (“  Ad  Council”)  “Request  for  an  Expedited 
 Declaratory  Ruling  or  Waiver  of  Section  317  of  the  Communications  Act”  filed  with  the  Commission  on 
 March  27,  2001.  Comment  and  Reply  Comment  deadlines  were  established  for  May  29,  2001,  and  June  8, 
 2001,  respectively. 


 2.  On  May  24,  2001,  the  Media  Access  Project  (“  MAP”)  filed  a  letter  requesting  an 
 extension  of  comment  deadlines.  Therein,  MAP  requested  that  we  extend  the  due  date  for  the  submission 
 of  comments  in  response  to  the  Ad  Council’s  filing  to  June  12,  2001.  In  support  of  its  request,  MAP  states 
 the  public  interest  will  be  benefited  by  the  additional  time  to  formulate  comments.  Because  we  believe  that 
 the  public  interest  would  be  served  by  an  extension  of  the  comment  period  in  this  proceeding,  we  grant 
 MAP’s  request  and  extend  the  date  for  filing  comments  in  this  proceeding  to  June  12,  2001,  and 
 correspondingly  extend  the  date  for  filing  reply  comments  to  June  22,  2001. 


 3.  ACCORDINGLY,  IT  IS  ORDERED  that  MAP’s  request  for  a  two-  week  extension  to  file 
 comments  IS  GRANTED.  IT  IS  THEREFORE  ORDERED  that  the  date  for  filing  comments  in  this 
 proceeding  IS  EXTENDED  to  June  12,  2001,  and  the  date  for  filing  reply  comments  IS  EXTENDED  to 
 June  22,  2001.  This  action  is  taken  pursuant  to  delegated  authority  found  in  Sections  4(  i)  and  303(  r)  of  the 
 Communications  Act  of  1934,  as  amended,  47  U.  S.  C.  Sections  154(  i)  and  303(  r),  and  Section  0.204(  b), 
 0.283  and  1.46  of  the  Commission’s  Rules,  47  C.  F.  R.  Sections  0.204(  b),  0.283,  and  1.46. 


 4.  Commenters  must  file  an  original  and  four  copies  of  all  comments  and  reply  comments  to 
 the  Commission’s  Secretary:  Magalie  Roman  Salas,  Office  of  the  Secretary,  Federal  Communications 
 Commission,  445  12  th  St.,  SW,  Room  TW-  A325,  Washington,  D.  C.  20554. 


 FEDERAL  COMMUNICATIONS  COMMISSION 


 Roy  J.  Stewart 
 Chief,  Mass  Media  Bureau 
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