*Pages 1--1 from  Microsoft Word - 58717.doc*
 PUBLIC  NOTICE  Federal  Communications  Commission  445  12  th  St.,  S.  W.  Washington,  D.  C.  20554  News  Media  Information  202  /  418-  0500  Internet:  http://  www.  fcc.  gov  TTY:  1-  888-  835-  5322 
 DA  06-  1530  Released:  July  27,  2006 
 CONSUMER  &  GOVERNMENTAL  AFFAIRS  BUREAU  ANNOUNCES  AUGUST  1st  EFFECTIVE  DATE  OF  AMENDED  FACSIMILE  ADVERTISING  RULES 
 CG  Docket  Nos.  02-  278  and  05-  338 
 On  April  5,  2006,  the  Commission  adopted  a  Report  and  Order  and  Third  Order  on  Reconsideration  amending  the  rules  on  unsolicited  facsimile  advertisements  as  required  by  the 
 Junk  Fax  Prevention  Act  of  2005.  See  Rules  and  Regulations  Implementing  the  Telephone  Consumer  Protection  Act  of  1991;  Junk  Fax  Prevention  Act  of  2005,  CG  Docket  Nos.  02-  278 
 and  05-  338,  FCC  06-  42  (rel.  April  6,  2006)  (Report  and  Order).  A  summary  of  the  Report  and  Order  was  published  in  the  Federal  Register  at  71  FR  25967  (May  3,  2006).  Specifically,  the 
 amended  rules:  (1)  codify  an  established  business  relationship  (EBR)  exemption  to  the  prohibition  on  sending  unsolicited  facsimile  advertisements;  (2)  provide  a  definition  of  an  EBR 
 to  be  used  in  the  context  of  unsolicited  facsimile  advertisements;  (3)  require  the  sender  of  a  facsimile  advertisement  to  provide  specified  notice  and  contact  information  on  the  facsimile  that 
 allows  recipients  to  “opt-  out”  of  any  future  facsimile  transmissions  from  the  sender;  and  (4)  specify  the  circumstances  under  which  a  request  to  “opt-  out”  complies  with  the  Junk  Fax 
 Prevention  Act. 
 In  the  Report  and  Order,  the  Commission  indicated  that  those  rules  containing  information  collection  requirements  under  the  Paperwork  Reduction  Act  required  approval  by  the  Office  of 
 Management  and  Budget  (OMB)  before  they  become  effective.  On  July  19,  2006,  the  Commission  received  approval  from  OMB.  Therefore,  as  announced  in  the  Federal  Register  on 
 July  26,  2006  (71  Fed.  Reg.  42297),  the  amended  facsimile  rules  will  become  effective  on  August  1,  2006. 


 For  further  information,  contact  Erica  H.  McMahon,  Consumer  Policy  Division,  Consumer  &  Governmental  Affairs  Bureau,  (202)  418-  0346. 
 The  Report  and  Order  can  be  downloaded  at  http://  www.  fcc.  gov/  cgb/  policy/. 
1