*Pages 1--6 from  Microsoft Word - 4093.doc*
 1 
 “Spectrum:  The  Space  Odyssey” 
 Remarks  of 
 William  E.  Kennard,  Chairman 
 Federal  Communications  Commission 


 Before  the 
 Industrial  Telecommunications  Association 
 Washington,  D.  C. 


 October  5,  2000 
 (As  Prepared  For  Delivery) 
 Introduction 
 Thank  you,  Mark  (Crosby),  for  that  introduction,  and  for  ITA’s  generosity  in 
 giving  me  this  award.  I  am  truly  honored. 


 I  am  proud  to  accept  this  award.  I  accept  it  on  behalf  of  the  many  people  in  and 
 out  of  the  FCC  who  have  worked  so  hard  to  contribute  to  the  vigorous  private  wireless 
 industry  we  have  today. 


 Chief  among  those  contributors  are  my  fellow  Commissioners,  and,  of  course, 
 Tom  Sugrue,  the  Chief  of  the  Commission’s  Wireless  Bureau  Chief.  Tom  will  be 
 speaking  to  you  shortly. 


 I  also  would  like  to  introduce  others  from  the  FCC  who  are  here  and  have  made 
 this  award  possible: 


 …Tom’s  deputy,  Kathleen  O’Brien  Ham; 
 …Tom’s  legal  assistant,  Mark  Rubin; 
 …D’wana  Terry,  Public  Safety  and  Private  Wireless  Division  Chief, 
 …D’wana’s  assistant  chiefs,  John  Borkowski;  Ramona  Melson,  and  Herb  Zeiler 
 ....  Scot  Stone,  Deputy  Chief  of  the  Private  Wireless  Division’s  Policy  and  Rules 
 Branch; 
 …Gary  Michaels,  head  of  Auctions  Division  Legal  Branch,  and  a  principal  author 
 of  the  guard  band  manager  rules; 
 ...  Julie  Knapp,  Chief  of  our  Office  of  Engineering  and  Technology’s  Policy  and 
 Rules  Division  and 
 ...  Bryan  Tramont,  Commissioner  Furchtgott-  Roth’s  legal  assistant; 


 These  people  are  why  I  am  up  here  getting  an  award. 
1
 2 
 The  Private  Wireless  Industry  At  Work 
 ITA  and  its  members  have  always  occupied  a  special  place  in  the  constellation  of 
 communications  services. 


 One  reason  is  your  sheer  endurance.  In  one  form  or  another,  ITA  has  been  around 
 since  1953.  In  1969,  a  kid  with  a  great  head  of  hair  from  the  University  of  Maryland 
 interned  with  you,  and  all  he  asked  for  was  beer-  and-  pizza  money. 


 So  even  at  that  early  date,  Mark  Crosby  had  his  priorities  straight.  In  1975,  Mark 
 became  your  president,  and  today  you  are  a  thriving  organization  of  4,000  members. 


 And  he  still  has  a  great  head  of  hair.  Although  I  understand  he  may  have  lost  a 
 few  strands  from  his  recent  trips  to  Wall  Street  to  raise  money  for  your  new  Guard  Band 
 Manager  license. 


 He  is  the  star  of  a  new  show.  It  is  called,  “So  Who  Wants  to  Spend  69  Million 
 Dollars?” 


 But  I  understand  he  has  been  successful,  and  I  congratulate  Mark  and  everyone 
 else  who  has  worked  to  make  this  happen.  And  I  thank  you  for  contributing  to  the 
 success  of  our  recent  auction. 


 When  you  add  up  the  spectrum  currently  at  work  for  private  wireless,  commercial 
 services,  and  public  safety,  private  wireless  occupies  less  than  15%  of  the  total. 


 But  the  private  wireless  industry's  contribution  to  the  wireless  world  far  exceeds 
 its  share  of  the  spectrum. 


 Few  know  that  private  wireless  serves  critical  infrastructure  industries,  such  as 
 utilities,  pipelines,  airlines,  railroads  and  petroleum. 


 I  know  that  behind  every  piece  of  my  luggage  that  miraculously  appears  on  an 
 airline  conveyor  belt,  I  can  thank  a  private  wireless  licensee.  And  I  promise  I  will  not 
 blame  you  when  my  luggage  does  not  show. 


 The  fact  is  that  the  American  people  owe  a  great  debt  of  gratitude  to  the  private 
 wireless  industry: 


 .  .  .  for  every  FedEx  and  UPS  package  that  arrives  on  time; 
 .  .  .  for  every  taxi  that  arrives  in  the  night; 
 .  .  .  for  every  oil  rig  at  sea  that  relies  on  you  for  its  only  tie  to  land; 
2
 3 
 .  .  .  and  for  light  and  gas  and  every  other  utility  that  we  take  for  granted  in  our 
 homes,  but  which  you  and  I  know  it  takes  take  an  enormous  amount  of  critical  back-  room 
 wireless  infrastructure  to  make  them  happen. 


 Fundamentally,  your  industry  is  all  about  increasing  the  productivity  of  our 
 economy.  Federal  Reserve  Chairman  Alan  Greenspan  says  that  the  fuel  that  powers  the 
 economic  boom  we  have  enjoyed  for  the  last  eight  years  is  information  technology. 


 Most  people  assume  he  means  the  Internet,  but  he  means  much  more. 
 He  also  means  the  exquisitely  complex  web  of  wireless  devices  that  your  industry 
 brings  to  the  business  of  America,  and  which  makes  all  of  this  productivity  possible.  It 
 is  as  if  the  economy  were  riding  on  an  invisible  network  of  wireless  devices  that  you  have 
 stitched  together  across  the  country  .  .  .  with  some  13  million  transmitters,  operating  with 
 over  one  million  FCC  licenses. 


 All  of  this  is  packed  into  15%  of  the  spectrum,  and  that  means  private  wireless 
 users  are  the  most  complex,  intensely  managed  of  all  of  the  spectrum  services. 


 Band  Managers:  The  Best  of  Both  Worlds 
 Mark’s  new  duties  exemplify  the  dynamic  changes  taking  place  across  the  board 
 in  the  wireless  industry,  particularly  during  my  tenure  as  Chairman. 


 It  is  a  race-  for-  space.  Spectrum  space.  What  I  sometimes  call  our  “space 
 odyssey.” 


 Of  course,  spectrum  has  always  been  in  short  supply.  But  never  in  history  have 
 we  seen  more  intense  demands  on  the  spectrum  resource. 


 We  are  in  danger  of  suffering  a  “spectrum  drought”  in  our  country.  And  from  my 
 vantage  point,  everybody  seems  to  have  a  different  solution  to  this  problem. 


 The  commercial  wireless  industry  says,  that  is  easy:  just  get  more  spectrum  from 
 the  Department  of  Defense. 


 The  Department  of  Defense  says:  no  problem,  get  more  spectrum  from 
 commercial  wireless. 


 And  when  the  two  of  them  get  together,  they  both  say  get  it  from  .  .  .  guess  who: 
 you,  the  private  wireless  industry. 


 Spectrum  auctions  have  helped.  It  is  pretty  clear  that  auctions  have  made  it 
 possible  for  us  to  allocate  spectrum  much  more  quickly  and  efficiently. 
3
 4 
 In  fact,  for  a  time  the  mantra  at  the  FCC  was  “auction  everything,”  “auction 
 everything,”  “auction  everything”  .  .  .  terrestrial,  satellite,  broadcasting,  telephone 
 numbers,  parking  spaces  at  the  FCC’s  new  building,  face  time  with  the  Commissioners. 


 But  others  pointed  out  that  in  sectors  like  public  safety,  noncommercial 
 broadcasting  and  private  wireless,  auctions  may  not  make  sense. 


 So  I  called  together  the  best  minds  in  industry,  the  academic  community  and  the 
 Commission,  and  we  came  up  with  a  better  way.  One  year  ago,  we  issued  a  landmark 
 blueprint  for  spectrum  management  with  our  policy  statement  on  spectrum  management. 


 Out  of  that  process  came  the  guard  band  manager  concept.  The  idea  was  simple: 
 take  the  best  features  of  auctions  –  speed,  efficiency,  transparency  –  and  tailor  them  to 
 the  unique  needs  of  the  private  wireless  industry,  where  private  frequency  coordination 
 has  served  us  well  for  years. 


 So  that  is  why  Mark  has  been  spending  so  much  time  on  Wall  Street. 
 Band  managers  have  both  private  and  public  responsibilities.  Band  managers  can 
 subdivide  and  lease  spectrum  to  third  parties  without  going  through  Commission 
 licensing  procedures  for  each  separate  transaction.  That  means  more  efficiency. 


 The  spectrum  can  be  put  to  a  wide  range  of  uses,  including  fixed  or  mobile  private 
 internal  communications,  and  private  common  carriage.  We  do  not  dictate  any  particular 
 business  model.  That  means  more  flexibilit  y. 


 Yet  the  public  is  protected,  because  band  managers  must  ensure  non-  interference 
 between  their  lessees  and  users  on  the  adjacent  bands,  and  must  adhere  to  basic  standards 
 of  equity  in  their  leasing  activities.  Band  mangers  must  resolve  conflicts  among  users 
 before  bringing  those  conflicts  to  us.  That  means  we  do  not  sacrifice  interference 
 protection. 


 ITA  took  a  leadership  role  in  helping  us  create  the  band  manager  approach,  and 
 now  it  is  poised  to  be  a  key  player  as  we  role  out  the  new  concept. 


 ITA,  through  its  associated  company,  Access  Spectrum,  was  one  of  the  top  three 
 bidders  in  the  September  700  MHz  guard  band  auction,  and  won  19  licenses  in  cities  with 
 populations  totaling  93  million  Americans. 


 I  commend  ITA,  not  just  for  its  success  in  the  auction,  but  also  for  helping  to 
 pioneer  a  new  spectrum  management  tool  at  the  FCC. 


 We’ve  Only  Just  Begun 
 The  band  manager  auction  is  an  important  start.  But  much  more  must  be  done. 
 As  the  Internet  migrates  from  the  personal  computer  into  web-  enabled  wireless  devices, 
4
 5 
 spectrum  scarcity  has  emerged  as  a  major  “gating  factor”  in  the  New  Economy.  Some 
 estimate  that  we  will  need  as  much  as  300  MHz  of  additional  spectrum  to  meet  the 
 bandwidth  demands  of  the  wireless  web. 


 And  make  no  mistake  about  it:  all  spectrum  users  are  affected.  Scarcity  of 
 spectrum  for  commercial  wireless  uses  puts  more  pressure  on  the  private  wireless 
 spectrum  and  vice  versa. 


 So  we  must  build  on  the  success  of  our  work  together  on  the  band  manager 
 concept  to  pioneer  more  innovative  strategies  to  manage  spectrum  more  efficiently. 


 Help  the  FCC  find  ways  to  encourage  secondary  markets  for  underused  spectrum. 
 I  am  convinced  that  we  can  create  a  secondary  market  in  wireless  bandwidth  just  as  there 
 is  an  emerging  commodity  market  for  wireline  bandwidth. 


 Help  us  find  ways  that  software  defined  radios  can  be  used  to  manage  spectrum 
 more  efficiently.  They  allow  users  to  operate  over  wide  areas  of  spectrum  in  efficient 
 ways.  Let  us  harness  software  defined  radio  technology  to  head  off  a  spectrum  drought. 


 And  we  have  much  work  to  do  on  refarming  and  other  techniques  to  refarm 
 existing  bands  and  reclaim  unused  bands. 


 Help  us  to  complete  our  universal  licensing  system  so  you  can  interact  with  the 
 FCC  on-  line  and  together  we  can  achieve  my  vision  of  a  paperless  FCC. 


 And  we  need  to  work  persistently,  day  in  and  day  out,  to  combat  interference. 
 Here  we  need  to  explore  ways  to  improve  receiver  quality. 


 In  a  perfect  world,  market  forces  alone  would  force  improvements  in  receiver 
 quality.  But  that  works  only  if  consumers  get  the  information  they  need  to  make 
 informed  choices.  Industry  guidelines  on  receiver  quality,  coupled  with  voluntary 
 product  labeling,  would  go  a  long  way  towards  giving  consumers  the  information  they 
 need. 


 And  all  the  while,  we  must  be  vigilant  on  enforcement.  With  the  creation  of  our 
 new  Enforcement  Bureau,  I  have  made  enforcement  a  top  priority  at  the  Commission. 
 This  is  vital  if  we  are  to  achieve  maximum  spectrum  efficiency. 


 Conclusion 
 Well,  we  certainly  have  our  work  cut  out  for  us. 
 So  I  accept  this  award  today  on  behalf  of  the  entire  Commission  with  pride  and 
 gratitude. 


 But  I  also  accept  it  as  a  challenge  … 
5
 6 
 …  a  challenge  to  build  on  the  successes  of  the  past  and  find  ever  more 
 creative,  innovative  ways  to  manage  the  spectrum  resource  more  efficiently. 


 …  a  challenge  to  ensure  that  America  remains  on  the  cutting  edge  of 
 wireless  technology  and  spectrum  management. 


 …  a  challenge  to  ensure  that  the  private  wireless  industry  continues  to 
 drive  economic  growth  for  our  country  and  the  world. 


 I  am  confident  that  if  we  work  together  we  will  meet  these  challenges  in  the 
 future.  But  for  now,  I  am  going  to  savor  this  honor,  because  this  is  a  day  I  will  always 
 cherish. 


 Thank  you  very,  very  much. 
 -  -  FCC  -  - 
6