NEWS News media Information 202 / 418-0500Fax-On-Demand   202 / 418-2830TTY 202/418-2555Internet: http://www.fcc.govftp.fcc.gov
Federal Communications Commission
445 12th Street, S.W.
Washington, D. C.  20554
This is an unofficial announcement of Commission action.  Release of the full text of a Commission order
constitutes official action.  See MCI v. FCC. 515 F 2d 385 (D.C. Circ 1974).
FOR IMMEDIATE RELEASE NEWS MEDIA CONTACT:
October 26, 2011 Joshua Cinelli at (202) 418-2000
STATEMENT OF COMMISSIONER MICHAEL J. COPPS
ON THE 4A’s NON-DISCRIMINATION POLICY
“I applaud the effort of the American Association of Advertising Agencies (4A’s) to 
establish non-discrimination policies. The FCC took the bold step in March of this year 
to require certification of the advertising contracts of broadcasters in our license renewal 
process. But the action taken today by 4A’s will aid dramatically in this endeavor. This is an 
excellent example of a public-private partnership that will have a positive impact in communities 
across the country. These best practices from the advertising agencies will pave the way for more 
equal treatment.  I thank the many minority media, consumer, and public interest groups and 
also the Media Policy Committee of 4A's for enlightened leadership in making this initiative a 
reality.” 
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